Our Unique Agile Marketing Methodology

All of our team members are trained in the use of Agile Marketing methodologies and every client benefits from the power of this unique system

Our process to success is built on six major principles

1

Small Tasking

Complex workflows are better managed if broken into specific, logical individual tasks

2

Ownership

Someone must fully and clearly own each task and truly comprehend the ‘what, why and how’

3

Communication

Change, experimentation and innovation are good and possible, even at late stages, but communication must be maintained throughout

4

Visibility

Progress visibility is crucial at all times, so Agile documentation must be kept up-to-date and is always visible on the interactive Agile tracking boards maintained by each team

5

Measurement

Results review and analysis are essential and are openly posted and objectively reviewed

6

Learning

Every single project is an opportunity to learn. The focused and transparent Agile evaluation supports our ability to understand the data and improve results throughout the process